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2026 / IP & Character
Dragon Boat Festival IP
The project turns festival motifs into character visuals, expression assets, and applied scenes for a warm seasonal IP direction.
Year
2026
Category
IP & Character
Project
QIFENSHU
Role
Festival character design, expression design, merchandise extension
Summary
Overview
The project turns festival motifs into character visuals, expression assets, and applied scenes for a warm seasonal IP direction.
